American Heart Association – Client Spotlight

man having his blood pressure taken by a doctor

The American Heart Association (AHA), founded in 1924, is the nation’s oldest voluntary organization dedicated to fighting heart disease and stroke.  With more than 22.5 million volunteers!  With this support network they have fund research, fight for public health policies and provide tools critical to saving lives.

PromoSpark has the privilege to work closely with the American Heart Association, providing custom apparel for the Red Out program. Red Out, like many of the AHA programs, focuses on cardiovascular disease awareness.  This program is unique among the other programs though, because it specifically targets school-age kids.  Schools can design their own Red Out program with students, faculty and staff, as well as the community.  This allows for a lot of freedom – and we’ve seen schools host athletic events, assemblies, and even events honoring survivors – the possibilities are endless!

PromoSpark has provided custom printed T-shirts, other apparel and promotional products to the Red Out program all across the country.

We designed a custom website so the American Heart Association staff could easily place orders any time of the day.  We warehouse printed shirts to accommodate the quick turnaround needs of the program.  PromoSpark is in a prime shipping location delivering to most of the country within 1-3 transit days!

We asked Susan Leonard, Director of the Youth Markets Customer Service Center, about her experience working with PromoSpark and the Red Out program.  “From help with design, shirt selection and actual ordering going on over a period of 6 months, we have been extremely pleased with PromoSpark.  We would certainly recommend PromoSpark to anyone looking for promotional products and great customer service!” We love hearing that Susan, and look forward to working with the AHA for years to come!

For more information on the American Heart Association, click here!

Author: Sarah Ellis

Sarah is a strong and hardworking sales manager, and the best vice president PromoSpark could ask for.  She never gives less than 110% on anything, and makes an impression everywhere she goes.

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What is Vector Art?

What is Vector Art?


Vector art is created using specific software programs, such as Adobe Illustrator or Corel Draw. These programs use geometric points, lines, and shapes to create art that is clean, camera ready, and can be scaled infinitely, without any loss of quality. A Bitmap logo or JPEG/PNG is made of pixels, which becomes very blurry and distorted as you enlarge the image.

In the demonstration below, we designed our logo using both formats and then zoomed in.

comparison of the same image done as vector vs bitmap

In the Bitmap art, the edges of the art become distorted when the picture is enlarged.

With art such as sponsor logos, we will need Vector art to achieve the proper print for your shirts.

How can you tell if your art is Vector Art? One good indicator is the file type. Vector artworks are usually created in Adobe Illustrator, and are commonly saved as specific file types. The four most common Vector file extensions are .ai, .pdf, .eps and .svg.

Unfortunately, just because a file is saved in one of these formats, does not mean that it is vector art. Sometimes, people open and re-save the file in a Vector format, without recreating the art using the vector editing tools. Only art originally created in a vector-editing program, such as Adobe Illustrator, is truly Vector Art.

Without a copy of a vector-editing program, you can’t truly verify if an image is or isn’t Vector Art. PromoSpark understands this limitation, so we provide this service, free of charge.

Author: Amy Wiehaus

Amy is a creative and good-hearted graphic design artist with big ideas and dreams.  You can bet that anything she gives her best is going to blow you away.

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Alzheimer’s Association – Community Spotlight

 

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On December 19, 2016 PromoSpark adopted a 4lb, 18 inch baby boy named Johnston.

It may seem odd for a company to “adopt” a baby – but let us explain, and you may find you want to adopt one too!

This baby is a therapy doll to an Alzheimer’s patient at Arden Courts of Winter Sprints in Winter Springs, Florida.  There has been a lot of research on the benefits of therapy dolls for Alzheimer’s patients, and studies have found that patients in the middle and later stages of Alzheimer’s find therapy dolls comforting.

People with Alzheimer’s disease tend to forget the most recent memories first.  So, having a doll often helps them find comfort in the memories they still have, like raising a child.  The doll provides sensory stimulation and can help improve behavior by reducing aggression and agitation.   As humans, we want to show affection, give love and receive love; therapy dolls provide Alzheimer’s patients a safe way to do that.

When asked about the dolls, Mindy Ross, an advocate for Alzheimer’s Awareness commented “I have seen firsthand how having a therapy doll can truly make a difference to those suffering from this dreaded disease.”

PromoSpark is honored to help provide a therapy doll for Arden Courts, and will continue to provide branded apparel and promotional products for events that support the Alzheimer’s community.

If you’re interested in supporting this incredible cause, we encourage you to visit the Alzheimer’s Association website.

 

Author: Sarah Johnston

Sarah is a hardworking business owner with big dreams and a bigger heart.  As a mom, wife and business woman – she understands that nothing in life worth doing is easy.

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7 Musts For Your Weekly To-Do List

Welcome to 2017!  Because 44% o resolutions involve organization and self-improvement, January is “Get Organized Month”.  Follow these easy tips to manage and achieve your weekly to-do list!

1) Remember To Keep it simple

Keep your list short and simple – you don’t need to write out every step for achieving your goals or make a list with 45 items on it.  Keep your list limited to 3 items per day or less.

2) Give Yourself an Easy “In”

Start your day by checking something off your to-do list is.  Make the first item on your list something you can accomplish first thing in the morning, and let that lend momentum to the rest of your day.

3) Plan Ahead

Always prepare your to-do list in advance.  Set aside 1-2 hours for “planning” every week and make this time a priority.  Play nice music and plan the week out with a calm and relaxed mind.

4) break big projects down

Avoid adding tasks to your to-do list that cannot be completed in the time allotted. A common goal is to reorganize the house, but this isn’t realistic for a single day.  Add a smaller goal, such as “Declutter Closet”.  Once that is complete, add the next small task.  You can accomplish daunting projects much more easily if you take one step at a time.

5) Resolve to make it happen

It’s very easy to let life get in the way – you will get sick or other priorities will come up.  Resolve to make time for the items on your list, and to make them a reality.  Don’t let “I don’t have enough time” ever be an excuse for you.

6) Learn from your mistakes

When life does get in the way, learn from it.  Instead of feeling ashamed for not completing your to-do list, look at it objectively – what can you do to ensure accomplishment next time?  What are ways you can restructure your day before it’s too late?

7) Celebrate when you succeed

People are VERY quick to feel like they have failed by missing a day, but when was the last time you patted yourself on the back for NOT missing a day?  It goes both ways!  Let this motivate you moving forward.

Author: Amber Steward


Products to keep you on track!